The first pictures of the power couple's little baba Blue Ivy have been posted to a tumblr blog. Proud parents Beyoncé and Jay Z decided to take control and share the pictures via the internet instead of selling them to a glossy magazine for millions (they clearly don't need the money).
The intimate portraits of their beautiful little girl – boasting a full head of black hair, full pink lips and almond shaped eyes – were posted along with a message which reads: "We welcome you to share in our joy. Thank you for respecting our privacy during this beautiful time in our lives. The Carter Family."
You can view all the pictures of Blue Ivy in our slideshow.
Who does she look more like, her mom or her dad? Share your comments below.