Spearheaded by suit-and-dress-hire company Bride & Co., Cinderella's Wardrobe is a national campaign which allows disadvantaged matric girls to borrow a beautiful gown free of charge for their matric dance.
The matric dance is supposed to be one of the most special nights of a girl’s life. To help make those who do not have the means to make their dreams a reality, Bride & Co. is calling on members of the public to grant a wish by donating a dress to the cause.
To kick start the drive, Bride & Co will be making a wide range of stock available to the cause. They also invited celebrities to become Fairy Godmothers by donating some of their special dresses. Model Sashi Naidoo and former Miss SA Nicole Flint arrived at the launch event, held at the specially renovated Cinderella’s Wardrobe shop in Inanda Sandton, bearing gowns.
How it works
All high-school students who are unable to afford a dress or suit for their dance will be able to apply by submitting a verification letter from their school teacher, as well as a short motivation from the learner herself, to Bride & Co.
Application forms are available…
www.brideandco.co.za – look for the Cinderella’s Wardrobe button and download a form
084 8000 400 – Julian Grabman at Bride & Co.
Find and submit forms at Bride & Co. in Sandton, Johannesburg and Canal Walk, Cape Town.
How the public can get involved:
Dresses or suits can be delivered to the nearest Bride & Co. shop or Cinderella’s Wardrobe shop, cnr Rivonia and Protea Roads Inanda, Sandton (tel: 011 783 7439).
Watch the video for more from the launch event.