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Yves Saint Laurent introduces Rouge Pur Couture Vernis à Lèvres
| DATE: 25 April 2012 |
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| BY: Karinda Ristic |
Positively mouth-watering.
The new Rouge Pur Couture Vernis à Lèvres (R365) from Yves Saint Laurent is not exactly a lipstick, not exactly gloss, and so much more than a lip stain. This technological breakthrough has a texture that does not run, streak or fade, with great hold. The 12 intense shades are infused with colour and is light and comfortable.
Lloyd Simmonds, Creative Director Make-up Yves Saint Laurent and the creator of this line, says: "My inspiration is closely linked to the colour memory of the Maison Yves Saint Laurent, three notes of red, serving as top notes: red red, red orange and red fuchsia. Other shades followed naturally, guided by a desire to accompany women every day: from which flowed the beiges and pinks that are to lipstick what a cashmere sweater is to a wardrobe. Something to put on and forget about. A range of 12 shades in all to accompany women’s every emotion.”
View this gorgeously creative video from Yves Saint Lauren as an introduction to the new Rouge Pur Couture Vernis à Lèvres range.
Available at selected Edgars, Red Square and Stuttafords stores.
