Multiple-Grammy-award winning singer Beyoncé Knowles has dedicated her latest music video, I Was Here, to World Humanitarian Day, which took place on Sunday, 19 August. The campaign made social media history when it reached its goal of sharing 1 billion-messages of hope around the world.
The video was filmed at the United Nations Headquarters and includes an unforgettable performance by the singer. Throughout the performance a video of people who have served as aid workers around the world – during times war, famine and natural disasters – is displayed in the background.
In the article Beyonce's ‘I Was Here' music video helps generate one billion messages for the UN on Heraldsun.com the musician appeals to people around the world to take part in acts of kindness whether it be making a donation to a charity or tutoring a disadvantaged child. "I feel like we all want to know that our life meant something and that we did something for someone else. That we spread positivity no matter how big or how small.”
World Humanitarian Day marks the anniversary of the 2003 bombing of the United Nations headquarters in Bagdad, which killed 22 U.N. members of staff.
For more information on the campaign visit: whd-iwashere.org.