Where are the best places to apply foundation?

Ideally, only where needed. If applying all over, avoid going right up to the hairline, as it looks more natural when stopping 2cm before and then blending into the hairline. Blend carefully into the neck from your jawline to avoid a mask effect.

What is the best method to find the correct shade for your skin tone?

Apply three different shades(closest to your skin tone) in vertical stripes from jawline to lower cheek. The shade that disappears into your skin is your perfect shade.

Which gets applied first: concealer or foundation?

Foundation always comes first! Afterwards, apply concealer only where needed (and vice versa when wiping away concealer).

Give us the low-down on layering?

Once you have applied your skincare, allow a few minutes  to settle before applying a tiny amount of primer. Then sparingly build up foundation, patting it with the side of the brush where more coverage is needed. Dab on concealer where needed and finish with powder.

Give us three top tips on blending correctly?

  • Use the correct shade, which should disappear into your skin.
  • Use one side of the foundation brush to apply and the other side to blend.
  • Concentrate on the centre of the face, blending outwards like a flower from the nose, stopping seamlessly before your hairline and jawline.

 What is the latest foundation trend?

Long-wearing foundations that absorb the maximum amount of sebum, without drying out the skin and causing discomfort.

Are there any ingredients one should look out for?

Perlite – a volcanic powder known for its ability to absorb sebum (it can retain up to five times its own weight in sebum). It builds a very strong barrier against shine and is used in our Teint Idole Ultra 24H, R499, that comes in 14 shades and our brand-new Teint Idole Ultra Compact, R565, which comes in eight shades.

What formulation should one look for depending on their skin type?  Oily vs Dry vs dehydrated?

People with oily skin should avoid emollient-rich foundations. Mattifying, oil-free, long wear foundations and/or powder is most suitable. If you have dry skin, avoid mattifying and oil-free foundations and opt for emollient-rich, dewy or satin-finish foundations. People with combination skins can use most foundations, depending on desired finish. They should ideally use powder on the T-zone. People with dehydrated skin should opt for a water-based foundation with moisture-lock technology and a dewy finish.

How do colour correctors work with foundations?

By applying a primer with a contrasting colour to the area of  concern (e.g, green colour correctors for redness) underneath the foundation. Lancôme foundations, however, are  formulated to address colour concerns without the need for colour correctors.

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